RLab Executive Education Initiatives are designed to help businesses identify the intersections and opportunities that exist with emerging field of XR (Extended Reality) technologies and product development, business operations and strategy. These programs are designed for executives (CTOs, CMOs, Chief Product Officer), directors, and business owners to help frame and answer some of the following questions:
- What are the applicable XR technologies and applications in my industry, and how do they apply to my business?
- How do I add these technologies and capabilities into our pipeline? And in what order?
- How can I get my employees up to speed?
What value will this bring to my business in the short- and long-term?
Augmented reality technologies create opportunities for new products and services in nearly every industry. What frameworks can executives apply to advance innovation with AR? What is the state of the art, and how will the AR ecosystem evolve and expand over the next 2-5 years?
In November 2017, the esteemed Harvard professor Michael Porter collaborated on an article in Harvard Business Review titled, "Why Every Organization Needs an Augmented Reality Strategy," arguing that it is a strategic priority for senior executives to consider the implications of emerging AR technologies. This course is designed for senior executives to take a deep dive into the space, to understand the technology and to get equipped with service and product innovation design frameworks to take advantage of AR.
Explore and experiment with state of the art augmented reality hardware and software
Meet entrepreneurs and executives developing innovative products and services with AR
Learn how to blend human centered design and innovation processes with emerging technology to create value
Develop the teams and talent necessary to take advantage of augmented reality
Justin is Executive Director of NYC Media Lab, a public-private partnership between the City’s industry and its universities to drive emerging media and technology innovation and entrepreneurship, and the founding Executive Director of RLab, a new 16,500 square foot facility including co-working labs, classrooms, studios, and more in the Brooklyn Navy Yard that is New York’s City’s home for VR, AR and spatial computing. RLab is the nation’s first city-funded center for research, entrepreneurship and education in virtual and augmented-reality, spatial computing and other emerging media technologies. Previously he was Vice President, Business Development & Innovation for The Economist.
Adaora is an emerging technology strategist and maker. She works in artificial intelligence, virtual reality, augmented reality and more for companies from startups to the Fortune 500.
She is Director of Corporate Innovation at New York City’s RLab, the first city-funded hub focused on next generation user interfaces. She is an adjunct professor at NYU Tandon School of Engineering and the Interactive Telecommunications Program at the Tisch School of the Arts.
Her career began at ABC News, spending over a decade reporting on breaking news, features and politics from Boston to Baghdad for that outlet, CNN and public radio.
The RLab, 16,500 square feet of co-working labs, classrooms, studios, and more, is the nation’s first city-funded center for research, entrepreneurship and education in virtual and augmented-reality, spatial computing and other emerging media technologies.
NYCEDC and the Mayor's Office of Media and Entertainment selected NYU Tandon School of Engineering as the administering institution and a consortium of participating universities, including Columbia University, CUNY, and The New School to manage and operate the space, along with a workforce development center at CUNY Lehman College in the Bronx. The new multi-university center is critical to the City’s plans to establish New York City as the next global leader in VR/AR and related technologies and will create hundreds of new jobs in the field.
